Cold email outreach has changed drastically over the years. What worked in 2022 or even 2023 may not get the same results today. In 2024, businesses that want to succeed with cold emailing need to understand the new landscape. Let’s break down what’s changed, the best practices for success, and the tools you should use. […]
How to Create an App Password for Gmail / Gsuite / Google Workspace Email Account
Learn how to securely connect your Gmail / Gsuite / Google Workspace email account with Link Genius. In this guide, you’ll learn how to create a dedicated app password for your Gmail / Gsuite / Google Workspace email account when connecting to Link Genius. By adding two-factor authentication, generating an app password, and enabling IMAP, […]
How to Build a Cost-Effective SEO Team: 5 Factors to Consider
Assembling your first SEO team is a vital step in boosting your online presence and driving organic growth. A well-rounded SEO team brings diverse skills that contribute significantly to your business’s visibility and searchability. In this blog post, we’ll outline everything you possibly need to know when finding people to help you with SEO and […]
Backlink Management for Beginners: A Comprehensive Guide
Whether you’re an SEO beginner or a seasoned expert, you know that boosting your website’s ranking involves backlinks. As such, knowing how to manage them well is a crucial skill you need to master. It’s all about acquiring high-quality backlinks, monitoring their performance, and outpacing your competitors. But how can you achieve this? Dive into […]